Performance Director

Aidan J Reed

Performance Director

Back in 1984, Aidan joined John German Estate Agents as a fledgling young trainee, worked his way up to become a qualified Surveyor and Partner at the firm. After 20 years at John German, Aidan went on to establish his own award-winning residential practice, specialising in Sales & Lettings and Student Lettings, selling the business in 2015.

Since then Aidan has returned to John German as the firm’s Performance Director, lending his expertise and industry know how to train and develop staff on delivering the very best customer experience.

Furthermore, Aidan is Chair of the Working group for The Junior Estate Agent Trailblazer Apprenticeship, he has been a member of the NAEA (National Association of Estate Agents) since 1989, having served on the Propertymark (NFOPP Main Board) for five years (2011-2016) and elected to The College of Fellows in 2017. He trains for NAEA and ARLA Propertymark on three of their courses “Market Appraisals and Valuation” as well as HMOs in the rental sector.